Making data evocative

Tribeca Film Festival isn’t the first place you’d expect to find an art installation that plays with sensory deprivation, virtual reality, and biometrics, but that’s exactly where the UK-based creative agency Anagram chose for the Stateside debut of their immersive documentary experience, Door into the Dark. Those participating were asked to “replace the visual with the sensual”  by blindfolding themselves, donning heart-rate monitors and headphones that would provide narration as they moved through an unfamiliar, staged environment.  HI joined forces with Tribeca and Anagram to analyze the biometric data collected from participants throughout their avant-garde narrative experience.

In this post, our Director of Design and Technology Clint Beharry and in-house designer Sher Chew chat about their experience creating meaningful visualizations from the biometric data provided by Door into the Dark participants.

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June 22, 2015
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Defining success for the social impact of climate change films

The success of a film is typically understood in terms of post-production numbers: box office sales, third-party film ratings, length of theatrical release, and the like. Here at HI, however, we’re concerned with the social impact of a film – a more challenging focus which requires innovative metrics. For a given issue (say, climate change awareness), is it possible to measure one film’s impact on public opinion? What exactly do we measure?

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April 24, 2015
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Benchmarking social issue documentaries on Twitter

Twitter has become a force at the intersection of entertainment, information, and marketing—especially for filmmakers trying to create a personal connection to their audience. But what do we really know about how documentary filmmakers use Twitter? How can we quantify what a “successful” Twitter account looks like? And are differences in Twitter activity associated with other qualities of documentaries?

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March 23, 2015

Olivier Lambert: Chasing Bonnie and Clyde to talk about ‘Smart on Crime’ prison initiatives

In our latest series, HI is talking with media makers, highlighting their projects, learning what inspires them, and showing the kind of change and impact they hope to produce. 

Filmmakers Olivier Lambert and Thomas Salva are tying together past and present in their upcoming film, Chasing Bonnie and Clyde, to discuss the failures of and alternatives to the American prison system.  Lambert and Salva accomplish this by juxtaposing stories and testimonials about the Second Chance programs in Texas, a state that has instituted a radical and successful ‘Smart on Crime’ approach to combat recidivism among youths in prison, with the story of Bonnie and Clyde and how past attitude towards incarceration factored into their criminal behavior.  Bonnie and Clyde’s story became even more poignant to Lambert and Salva as they drew parallels between the social and economic climate that influenced them and the one we are currently dealing with in the wake of the most recent recession. 

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February 19, 2015
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CATEGORIES Documentaries

Maro Chermayeff talks Show Of Force and A Path Appears

In our latest series, HI is talking with media makers, highlighting their projects, learning what inspires them, and showing the kind of change and impact they hope to produce.

Production company Show of Force certainly lives up to its name.  Creating socially engaged documentaries, television series, and transmedia projects, and utilizing new technologies and platforms to help deliver messages and entertain their audiences, Show of Force has been able to change the lives of thousands of people globally through engaging and entertaining media content.  Founded in 2006 by Maro Chermayeff and Jeff Dupre, Show of Force has gone on to create award winning series and documentaries that span topics from human rights to the military to arts and culture in the United States.

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February 05, 2015
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CATEGORIES Documentaries