Meaningful Media Now

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Meaningful Media Now: September

As an organization interested in media impact, our “water cooler” chatter around the office often includes TV series and movies that moved us, music we’re addicted to, and media trends that affect us. Read on to see the meaningful media and cultural phenomenons HI staff has been talking about in September:

  1. Featuring: The Blackfish Effect
  2. Speechless
  3. Hell or High Water
  4. Green Day: Revolution Radio 

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Meaningful Media Now

As an organization interested in media impact, our “water cooler” chatter around the office often includes viral media , music we’re addicted to, and media trends that affect us. Read on to see the meaningful media and cultural phenomenons HI staff has been talking about in August:

  1. Featuring: Media Coverage of Women During the Olympics
  2. Frank Ocean: The Blonde Album
  3. Stranger Things
  4. Colin Kaepernick and the National Anthem

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Meaningful Media Now

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As an organization interested in media impact, our “water cooler” chatter around the office often includes TV series that moved us, games we’re addicted to, and media trends that affect us. Read on to see the meaningful media and cultural phenomenons HI staff has been talking about in July:

  1. Featuring: Pokémon Go
  2. Orange is the New Black and Mother Jones
  3. Male Sexual Assault on Television
  4. YouTube Music      

1. Featured Analysis: Pokémon Go

They’re everywhere. The launch of Pokémon Go, an augmented reality game, has allowed for masses of people to participate in a mutual journey to catch Pokémon. As players vie to “catch em all,” they are instructed to walk around in pursuit of Pokémon. As players roam neighborhoods, they are notified of Pokéstops (areas that provide free items), lures (areas that are drawing Pokémon for 30 minutes), and Pokémon spawning in the area. A GPS tracker calculates steps as players walk. The game is compelling, addicting, and has gone viral since its July 6 release.

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Ben Robbins and the Making of Madoff

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Source: WWayTv3.com

 

“This isn’t a financial story – this is a psychological story.”

This was the strategy behind Madoff, the ABC mini-series written by Ben Robbins that tells the tale of Bernie Madoff, the stockbroker associated with one of the largest Ponzi schemes and fraud convictions in American history. Ben joined Harmony Institute to discuss the production, the developing relationship between news and entertainment, and what captivates viewers.

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Meaningful Media Now: Tribeca Edition

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As an organization interested in media impact, our “water cooler” chatter around the office took a different turn for April. This month, we ventured out to the Tribeca Film Festival. Many associate the festival with film, so we decided to spend our time exploring the lesser known but equally interesting side — the stories told through the interactive, immersive and virtual reality exhibits. Read on to see some of the meaningful media HI staff has been talking about from Tribeca in these emerging forms of storytelling:

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What Your Brain Is Telling You

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When a person watches a video, their brain has an immediate, unconscious response that informs how they will understand what they’ve seen and how they will act on the information later. While we know that this connection exists, how and to what extent this instant experience of A/V media manifests behaviorally to create what we know as “social impact” is difficult to trace. The boundaries of current understanding of the human nervous system and technological roadblocks on accurate, real-time measurement make this a tough puzzle to unravel, but we have built a system that can take us in that direction. Specifically, we have developed a measurement system that records the electrical brain response at each frame of video media witnessed by a viewer. The project, which we refer to as “trailer brain,” seeks to find the connection between certain movie trailer video media and their behavioral outcomes via the conduit of nervous system measurement.

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